CUCO’S HOMECOMING

Dameon Gonga was the project co-lead for Cuco’s Homecoming, an event that welcomed Cuco as PUMA’s new Los Angeles Ambassador – deepening the brand’s commitment to showing up authentically in LA culture.

Hosted at PUMA’s Pulisic Stomping Grounds in Culver City, this moment was anchored in music, culture, and community. Live episodes of From The Block were filmed on-site, featuring two performances from Cuco.
Villa’s Tacos, an LA favorite, held down food & beverage.

Guests received custom Cuco x PUMA jerseys and enjoyed two immersive photo ops: a PUMA Suede shoebox installation and a red 1957 Chevy Bel Air covered in flowers and Suedes.
Midway through the night, Cuco surprised the crowd with a live performance and an intimate meet & greet.
To close the evening, attendees entered a raffle to win PUMA Suedes, signed posters, and signed soccer balls. This event was hosted November 2025.